← All insights

Finding project buyers in energy and infrastructure

A battery storage timeline, who to call at each stage, and why a 60-day auto-archive is the wrong rule for long procurement.

Wind turbines across green hills under open sky

Energy and infrastructure buying is project-shaped. Capex windows open and close. Developers, EPC firms, asset owners, and field contractors all influence the outcome. If your team tracks “companies in energy”, you will always be late.

The better approach is to track projects and the people who control each stage, then connect them to the packages you can supply. This article uses one illustrative battery storage project to show how.

A project timeline for a battery storage system

Typical stages. Ranges are illustrative and vary by country and project.

StageTypical lengthWho decidesYour move
Feasibility and site0–6 monthsDeveloper's development leadShare technical data. Do not discuss price.
Permitting and grid connection6–18 monthsDeveloper and grid operatorTrack permit and queue status; confirm voltage and capacity.
Design and EPC selection3–9 monthsDeveloper, owner's engineer, EPC biddersGet specified and register as a vendor.
Equipment procurement2–6 monthsEPC procurement leadQuote against the specification.
Construction and commissioning6–12 monthsEPC site manager and commissioning leadDelivery, spares, and field support.
High-voltage transmission towers across a landscape at sunset
Project timing determines who cares — and what “value” means this quarter.

Stakeholders on one project

Illustrative example — not a real project

20 MW / 40 MWh battery storage, Lower Saxony

Stage
Permitted. Equipment package not yet tendered.
Developer
Regional renewables developer, also the owner. Development lead and project manager are named on its site.
Owner's engineer
Appointed for technical review; named in the permit documents.
EPC
Not yet named. Expect selection in the next two to three quarters.
Source
Building permit record and a developer press statement, observed within the last 30 days.
Who to call first
The developer's project manager. The EPC does not exist yet, so a procurement contact would have nothing to decide.
Not yet known
Tender date (inferred from the permit, not announced), approved-vendor rules, and local-content requirements.

Your offer may fit one stage better than others. A cable or switchgear supplier belongs in design; a field-service firm belongs in construction. Be explicit about which stage you serve and ignore the rest.

Use the same words for pipeline status

  • Identified: a project found in a published source, with owner, location, technology, and capacity recorded. No contact yet.
  • Shortlisted: technical fit and procurement route confirmed with a named stakeholder.
  • Signed: a contract or purchase order is signed. Verbal interest stays shortlisted.

Stop auto-archiving after 60 days

Stage-specific review

StageReviewArchive only when
FeasibilityEvery 90 daysThe project is cancelled or withdrawn.
Permitting and grid connectionEvery 60 days, checking permit and queue statusPermit refused or the project is withdrawn.
Design and EPC selectionEvery 30 daysA competitor is confirmed as the specified supplier.
Equipment procurementEvery 2 weeks, weekly in the final monthThe package is awarded elsewhere.
ConstructionMonthly, for spares and serviceThe project is commissioned and no service scope remains.

Every project carries a next-review date. A project with no date is the one to fix first on Friday.

A 45-minute Friday review

In infrastructure, patience without a process becomes drift. Patience with stage-specific reviews becomes pipeline you can trust.

Useful next steps

Keep reading